Vision
To be one of Thailand's leading Hospitality Performance Partners, helping hotels grow through the right decisions, built on clear data and real hotel experience.
Your partner in hotel revenue and growth
The KPI Plus works with hotel owners, executives, and commercial teams across Thailand to get a clearer view of the business:
Where revenue is being lost, where the opportunities are, and what to do first.
Hotel performance doesn't come from revenue management, OTAs, the website, direct booking, or marketing alone. Every part is connected. That's why we bring revenue, demand, pricing, distribution, and direct booking data into one view, so data becomes action, and action becomes measurable results.
Hospitality Performance Partner
We work alongside your team from start to finish, and stay with the results.
The KPI Plus isn't just a digital marketing agency, and we're not consultants who analyze your hotel, hand over a report, and leave. We work alongside your team from start to finish, and stay with the results.
Our goal isn't to help hotels “do more.” It's to help hotels do the right things, at the right time, for better performance.
- 01
Starting point
The KPI Plus isn't just a digital marketing agency, and we're not consultants who analyze your hotel, hand over a report, and leave.
- 02
Developing the service
We work alongside your team from start to finish, and stay with the results.
- 03
Today
Do the right things, at the right time, for better performance.
Mission
To help hotel owners and teams see opportunities in their data, set clear actions, and track results, so revenue and performance keep improving.
How we work
Understand the situation
Output: Business context and goals
Analyze the data
Output: Revenue and demand review
Define the action
Output: Pricing and channel recommendation
Put it into practice
Output: Action plan implementation
Improve
Output: Performance review and next action
Before recommending any action, we need to understand where the problem is and where the opportunity lies. Falling occupancy doesn't always mean you should cut rates, and rising revenue doesn't always mean your hotel is keeping more of it.
Our three service pillars
Grow revenue and returns
Revenue & Commercial Performance
Helping hotels sell rooms in line with demand and generate higher-quality revenue: what to sell, at what price, when, through which channel, and how much the hotel keeps in the end.
What the hotel receivesRevenue calendar and pricing recommendations
Create more booking opportunities
Demand & Direct Booking
Helping hotels reach the right guests, build demand, and turn interest into bookings, so the right people find your hotel at the right time.
What the hotel receivesCampaign and direct booking performance report
Run the business more effectively
Team, Systems & Ways of Working
Giving hotel teams the data, tools, and ways of working that help them decide and act faster.
What the hotel receivesSystems, operations, and team development report
Experience that grows with our clients
100+
Hospitality businesses we've worked with
Small independent hotels to more complex operations · Thailand
This is businesses we have worked with, not the number currently under management.
We've worked with more than 100 hospitality businesses, from small independent hotels to more complex operations. Our approach stays the same: understand the business, read the data, choose what to do, act, and measure.
What we stand for
Commercial
Every recommendation is tied to price, channel, cost, and the revenue the hotel actually keeps. We explain why we recommend it, so the team can make a business decision, not just read a number.
Clear
Revenue and distribution can be complex. We explain them in language hotel teams can use in a meeting, without translating jargon first.
Practical
Every analysis ends with one question: “So what do we do next?” We name an action the team can take, instead of handing over a report and leaving.
Measured
We don't say “better” without something to measure it by. After an action is taken, we review what changed in the numbers we agreed to watch.
Hospitality
We speak with the owner, the GM, the commercial team, and the front line in the context of each role, because we come from this industry and know who needs which information, and when.
Technology when it truly helps
If a tool cuts repetitive work, gets data to the team faster, and frees time for revenue and guests, we use it. If it does not help the team decide or work better, we don't.
Our Founders
Two backgrounds, one goal
The KPI Plus brings together two different kinds of experience: hotel operations, service, and people on one side, and hospitality technology, sales, and digital marketing on the other. The two founders share one belief: a good hotel business should grow in revenue, systems, and people together.
That mix helps owners and hotel teams decide from both the floor and the numbers, not from a report alone.
Natenapit Isaraniran
Founder
More than 21 years in hotels, with Mandarin Oriental Bangkok, The Westin Siray Bay Resort & Spa Phuket, and Phuket Marriott Resort & Spa, Merlin Beach. She reads a hotel from service, the team, and the guest experience, so recommendations start from how the property actually runs.
Isara Isaraniran
Co-Founder & Chief Executive Officer
More than 15 years in hospitality technology, sales, digital marketing, and hotel solutions, with ReverseAds, eZee Technosys, Compass Edge, and OYO Hotels. As CEO, he shapes how hotel teams get data, choose tools, and decide faster.
Better Decisions. Better Hotel Performance.
Numbers shouldn't just sit in a report. They should show your team what to do next.
Traveler behavior, search, OTAs, and digital marketing change quickly. What matters is knowing what the numbers are telling you, what the real problem is, and whether what you're doing is actually delivering results for your hotel.
Find the opportunity · Act where it matters · Measure what changes
- Review the information you submit
- Identify the first area worth analysing
- Explain the next recommended step
No fee for the initial review · Hotel information is kept confidential · We reply within 2 business days
Join The KPI Plus
We're looking for people who love the hotel business, enjoy learning, are curious about technology, and keep asking, “Is there a better way?” If you want to do work that makes a real difference for businesses and people, we'd love to hear from you.
